Perfume is the key to our memories. Following these words, we tried to create a design that will remain in people's memories. Calone is a high-class perfume brand based in the heart of Yerevan. We have designed a logo for the brand, packaging and pattern design. The main symbol of the logo is the letter C. We have chosen an elegant and luxurious style in accordance with the style of the store. The dominant colors are rose-gold, gold and white. The color gold is associated with luxury as well as sparkle, glitz, and glamour. Rose gold communicates elegance, thanks to its association with precious metals and common use in jewelry. In the package design, it was important to emphasize the high class and modern style of the brand.